Hey there, I'm Prem!
With 12 years of experience in product design under my belt, I'm all about tackling real-world problems and shaping the future of mobility.

Principle Designer:
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Crafting the design direction and enhancing developer experience for TomTom SDK and APIs, with a primary focus on EV Route Planning. Collaborating closely with a leading Automotive OEM to innovate and shape the next generation of EV navigation experiences.
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Design Manager:

Led and managed the Consumer Mobile and Developer Experience design team, driving impactful design strategies. Directed the design initiatives for the TomTom AmiGO app, achieving over 1 million downloads and maintaining an impressive average rating of 4.5 stars.
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Lead UX Designer:

Shaped the digital experience for e-bikes through mobile app and digital cockpit design, catering to a diverse range of electric bikes including high-end commuter models and bike-sharing platforms. Led the creation of value proposition design and design vision, driving QWIC's digital transformation forward.
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Lead UX Designer:

Led end-to-end interaction and UI design for gas consumer, gas reseller, and driver apps, ensuring a seamless user experience across all touchpoints. Conceptualised and launched an app in Brazil, reaching 2 million monthly active users and maintaining an impressive average rating of 4.7 stars.
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